Say something in a new way

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Say something in a new way
Thats almost my marketing motto – look for a different way of saying the something. You might be fortunate enough to have a business that is easy to generate content for eg. a music venue. But not everyone is fortunate to have a business that is a natural fit to social media. In order to rise above the clutter how about trying competitions, promotions, video, photos or even quiz’s to engage the audience? But try to focus on engagement. For example a competition to launch a new product – try and get your fans to come up with a marketing tagline for the product. This will help get fans onside, interested in the product and entered into a competition, and for the page it means the fans are creating new and unique content for your other readers to read and maybe even comment on. Such engagement wouldn’t happen if the competition winner was just selected randomly. So make the most out of how you engage.

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